Occasionally you will get an email or number of emails from customers who
want their book order YESTERDAY! What follows is an actual email notification that came to me earlier this week from a Half.com buyer.
This email was sent by a Half.com member via Half.com's email forwarding
system. If you reply to this email, your response will go directly to the member and not through Half.com.
You have received a question/comment from member Shane Johnson
concerning the Half.com transaction #: 43245545101.
Item: Electricity & Basic Electronics : Harper Lee (Hardcover, 2004) Reason: Other
Comment/ Question: Can you please let me know when this item is going to ship? I have a class that starts on Wednesday, and I would like to have it by then. Is there any way you can expedite this order?
The following information has been added to the sender's original email by Half.com:
TRANSACTION DETAILS . . .
This customers email arrived one day before he needed to have the book for his class. I have a standard response for these types of emails. It will make your business run much smoother if you adapt this response or one like it to your own textbook business. Here it is:
All orders are shipped within three business days of being received. All orders are shipped in the order that they are received. Would you like a refund for your order?
Customers will almost never want a refund. Unless you ship them the wrong book.
You must respond to each and every email from your customers that you find in your email box. You will be excluded from selling on Amazon.com or Half.com if you do not respond to customer emails. But you do not have to do anything above and beyond what is agreed to when you signed on as a seller on the websites. Respond to all emails and ship all orders in a timely manner and everything will go well in your textbook business. If you begin to cater to customer special needs you will soon regret it. Often by losing money.
